Archive for the ‘New York theater’ Category

Take Advantage of 2-For-1 Ticket Offer During NYC Broadway Week Jan 16-Feb 4

January 8, 2018
Bdwy_NYC_112217_466e2 (c) Karen Rubin

NYC Broadway Week winter 2018 tickets are now available, offering 2-for-1 tickets to 19 Broadway shows with performances January 16 through February 4 © 2018 Karen Rubin/

New York City — NYC & Company, New York City’s official destination marketing organization, announced NYC Broadway Week tickets are on sale to the public today beginning at 10:30am EST. The popular biannual program, now in its eighth year, will run January 16 through February 4, 2018, offering visitors and New Yorkers the opportunity to purchase two-for-one tickets to 19 exciting Broadway shows. Of the participants, seven are new Broadway productions, including Farinelli and the King, SpongeBob SquarePants and The Parisian Woman, among others. Tickets for NYC Broadway Week can be purchased now at

The 19 shows participating in NYC Broadway Week winter 2018 are:

  • A Bronx Tale
  • Aladdin
  • Anastasia
  • Beautiful – The Carole King Musical
  • Chicago
  • The Children**
  • Farinelli and the King**
  • Hello, Dolly!
  • John Lithgow: Stories by Heart**
  • Kinky Boots
  • Latin History for Morons**
  • The Lion King
  • Once on This Island**
  • The Parisian Woman**
  • The Phantom of the Opera
  • The Play That Goes Wrong
  • School of Rock
  • SpongeBob SquarePants**
  • Wicked

*Subject to availability. Blackout dates may apply.

**New participants in NYC Broadway Week.

NYC Broadway Week is produced by NYC & Company in partnership with American Express, The Broadway League, Ticketmaster, Telecharge and Audience Rewards. NYC Broadway Week will be promoted through exclusive content on, out-of-home media in the five boroughs, print and digital advertising, commercials running in NYC taxicabs and through social media posts on @nycgo and with hashtag #NYCBroadwayWeek.

Since its launch in January 2011, NYC Broadway Week has cumulatively sold more than 1,128,000 tickets, generating nearly $77 million in revenue for Broadway.

Last month, NYC & Company announced the first-ever NYC Broadway Week Winter Stay hotel promotion. This winter, NYC Broadway Week 2-for-1 ticket holders who stay at one of 25 participating hotels will receive a daily $25 food and beverage on-property credit—perfect to use before or after attending a Broadway show. All participating hotels are centrally located to Broadway’s famed Theatre District and will offer attractive room rates as part of the promotion. For an up-to-date list of participating hotels and corresponding links to book, visit

New Yorkers and visitors also are encouraged to seek out the ultimate-value week this winter, January 29 through February 4, when three of NYC & Company’s signature programs align: NYC Broadway Week, NYC Restaurant Week, and NYC Must-See Week. Hotel savings are also available as the winter season offers the most attractive hotel rates of the year, particularly on the evening of Super Bowl Sunday (February 4). For all there is to do in NYC this winter, visit

For all there is to do and see in New York City, visit


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Bway Zone, Family-Friendly Broadway Theater Site, Launches with Chance to Win Trip to London’s West End

November 5, 2015
Broadway, New York City, the capital of the theater world. The Broadway League has launched Bdwy Zone, an interactive platform that will feature videos, photos, quizzes, and other Broadway-related content to share with its users © 2015 Karen Rubin/

Broadway, New York City, the capital of the theater world. The Broadway League has launched Bdwy Zone, an interactive platform that will feature videos, photos, quizzes, and other Broadway-related content to share with its users © 2015 Karen Rubin/

New York – The Broadway League, the national trade association for the theater industry, is launching a new family-friendly initiative called Bway Zone located at A website created by the League’s digital and marketing departments, this interactive platform will post videos, photos, quizzes, and other Broadway-related content to share with its users.

Bway Zone is an online/social media conversation about what’s happening on Broadway in NYC, as well as on national tour throughout the US and Canada. Users will  get connected with Broadway shows, stars, and fans; meet the folks who make magic behind the scenes; find out about what other theatregoers are saying; and much more. Whether new to the community or a seasoned Broadway pro, the most important thing is to have fun and explore, share, create, learn, and participate.

One can scroll through the tiles and click on any kind of content or activity to find a mix of posts from individual shows, theatrical websites, other fans, and more — including exclusive original Bway Zone content. Users are encouraged to share on Facebook, Twitter, and other social platforms.

“The League is thrilled to be launching a new interactive platform for family engagement. This new digital platform (think Instagram meets Buzzfeed meets Pinterest with a Broadway twist!) will offer curated engagement with Broadway content especially for families, with opportunities for users to participate in and even create content. There is nothing else like this! The world is changing, and so are we. Our goal is to raise awareness of Broadway among fans of all ages, and to encourage theatregoing as family entertainment. We’re in the pilot stage now while we begin to build momentum, but it’s growing quickly,” said Charlotte St. Martin, President of the Broadway League. “Activities including BwayZone, National High School Musical Theatre Awards, Viva Broadway concerts to bring more families through our Family First Nights program and more are part of a strategic plan to engage future audiences in theatre, whether they are in the audience, on stage or backstage.”

Through November 25, 2015, theatergoers have an opportunity to enter for a chance to win a trip for a family of four to see shows on London’s West End. Those who join the BwayZone email list through a special sweepstakes page will be entered for a chance to win the grand prize, which includes: a family of four trip to London, round-trip airfare from any major U.S. city to London via United Airlines, tickets to two West End shows (four tickets per show), and a three-night hotel stay in London’s Rosewood Hotel. Official Rules available on No purchase necessary. Open to legal residents of the 48 contiguous U.S. and D.C, age 13 and older. Void in Alaska, Hawaii and where prohibited.

Visit or follow #BwayZone on Facebook, Twitter, and Instagram!

BwayZone is an official program of the Broadway League and is officially sponsored by The New York Times with additional support from Southern Hospitality BBQ.

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